by Nikhil Mutha | Sep 5, 2025 | Blog
For D2C founders navigating the Meta Ads ecosystem, one truth stands out: Scaling without structure leads to expensive lessons. We’ve seen it countless times—brands throw money at Meta hoping for fast wins, only to burn through budget by testing random creatives,...
by Nikhil Mutha | Sep 5, 2025 | Blog
Growing an eCommerce brand today is a juggling act. It’s no longer enough to simply have a functional website, good products, and some ads running. Between marketplace listings, ad creatives, customer journeys, conversion flows, pricing strategies, and retention...
by Nikhil Mutha | Sep 5, 2025 | Blog
Your Amazon product page is your digital storefront; every headline, image, and line of copy either moves a shopper closer to checkout or pushes them away. With ad costs rising and competition increasing, getting the listing structure right is the highest-leverage...
by Nikhil Mutha | Sep 5, 2025 | Blog
Marketplaces like Amazon, Walmart, and Flipkart have become the digital equivalent of high-traffic malls; millions of shoppers use them every day to search for products. But the competition is fierce, and sellers are pouring large budgets into sponsored listings to...
by Nikhil Mutha | Sep 5, 2025 | Blog
If you run a D2C brand selling physical products, there’s one advertising channel you simply can’t afford to overlook: Google Shopping Ads. Unlike traditional text-based Google Search Ads, Shopping Ads are visual, data-driven product listings that show exactly what...
